Jonathon Lundy

Communication Specialist, Researcher, and Instructor.

Jonathon Lundy is a versatile communication and media studies scholar and teacher, whose primary research agenda thus far has been to illustrate how media provides us with the symbolic and material resources for cultural production, identity development, and social connection.

He recently (2021) graduated from the Communication, Culture, and Media doctoral program at Drexel University. His mixed methods dissertation project explored vintage toy collection by adults as a facet of generational identity construction and an expression of material-media fandom. The findings showed a clear relationship between the toyetic transmedia systems (cartoons, comic books, films), which emerged in the 1980s specifically to sell toys, and the nostalgic desire to collect toys for Gen Xers and Millennials.

Born and raised in Idaho, he also holds a Master of Arts in Communication (2010), a Bachelor of Arts in Mass Communication & Journalism, and a Bachelor of Arts in Political Science from Boise State University (2005).



About me image
Bachelor of Arts, Mass Communication/Journalism

Bachelor of Arts, Mass Communication/Journalism

Boise State University - Graduated May 2005

Learn More
Bachelor of Arts, Political Science

Bachelor of Arts, Political Science

Boise State University, Graduate May 2005

Learn More
Master of Arts in Communication

Master of Arts in Communication

Boise State University, December 2010

Learn More
Ph.D. Communication, Culture, and Media

Ph.D. Communication, Culture, and Media

Drexel University, Graduated December 2021

Learn More

Lundy, J. (2020). “From Kenner Star Wars Collection: Commercials Sold Separately.” In: Sweet, D.R. and Nardi, D. (Eds.), The Transmedia Franchise of Star Wars TV. Palgrave Macmillan.

Lundy, J., Jenkins, A., & Van Den Bulck, H. (2020). “Fandom.” In: Van Den Bulck, J. (Ed.), The International Encyclopedia of Media Psychology. John Wiley & Sons, Inc.

Lundy. (2021). Toying with Identity: Adult Toy Collectors, Material Fandom, and Generational Media Audiences. ProQuest Dissertations Publishing.